Improving Website Design with a Key Brain Region
Recently, I have been personally studying the Reticular Activating System (RAS), a key part of the brain, which controls the focus of a persons attention. This function in the brain is not only good for understanding how to achieve your personal goals but is also important when developing your business website for potential customers.
This filter in the brain controls what the mind pays attention to and stores into the long-term memory. Website development experts such as AGI Marketing Solutions are incorporating this information into their websites in order to gain and hold the attention of online website viewers.
Keep in mind that online website traffic goes mile a minute with customers making split second decisions on whether or not to linger on a website due to aspects such as, user friendliness, color contrast and content. The RAS is used in the minds of potential customers by quickly sorting out what is important and relevant to their search and what is not important and can be ignored. Without this filter there would be an overabundance of information coming from all directions without any organization for focus to take place.
Website development experts can help guide the focus of their customers by creating websites that are not overcrowded with graphics, content or interactive options. Color also plays an important role in creating a website that will compliment the page and engage the customer through visual senses as opposed to having harsh colors that are a quick turn off for any website visitor. The RAS picks up on information related to what a person needs physically, self-made choices, names that are familiar or trigger familiarity, emotion, and novelty. Websites that engage the customer with these elements in mind have a higher chance of holding the attention and focus of their audience.
If you would like more information on the business services of website development experts, then contact AGI Marketing Solutions today at (915) 590-7420 or visit our location at 1370 Pullman Suite G. El Paso, Texas 79936. CLICK HERE to visit our website!
These days, many businesses are choosing to create relevant web pages that provide information on what the company is about and the services they offer. This is mainly due to the fact that so much of our daily lives are conducted online. Promoting a product or business online has become an increasingly popular way to market and has been proven quite effective. Revenue for Internet ads within the United States has reached over $20 billion dollars. This is something you should definitely take interest in if you want your company to succeed in our technologically advanced era. Having a valid and functioning web page opens up new avenues to reach your customer base. AGI understands exactly what online marketing requires and has become a top provider for web design in El Paso along with many other services. This is a professional team of experienced individuals who can give your company a place in the World Wide Web, bringing you more business simply due to your online presence.
The Internet is more accessible now to a larger demographic of people simply through the use of smart phones and other portable devices. The likelihood of an individual searching for something like landscaping or catering services online is very high. There are many people who will pass over search results for these services due to the lack of a web page. Your web page can instantly provide important information that many customers are looking for. We all want to go with the most convenient way of do things, which is why it is becoming more and more imperative that local businesses pursue web design in El Paso. Here at AGI Marketing, a professional team of individuals who specialize in web design and other web marketing services will assist you. For more information, call (915)-590-7420.
How Follow-up Conversations Can Boost Online Reputation
Not surprisingly, customer reviews on a business or their product can have a dramatic effect on the rise or fall of sales. This creates a special need for excellent marketing agencies like AGI Marketing Solutions to offer their clients online reputation management, especially when having suffered an impact from receiving poor reviews.
One way that our online management company is controlling this problem is through the use of follow-up conversations displayed on business webpages. Posting reviews from customers on your business’s website will help promote your company’s industry leading services while simultaneously combating negative reviews posted on sites like Yelp. Placing positive, yet realistic (and most importantly authentic) reviews will also assist in cultivating a positive brand image to potential customers …which will ultimately lead to higher rates of loyal customers.
What’s even better than a written testimonial? It is a testimonial video of course! Not only do videos break up content-heavy pages on your website, but, more importantly they draw attention and provide visual affirmation about your company’s services. When you sit and watch someone talk about their experience it’s more personable, and you want customers to think “Oh, wow—I could be this happy too.”
In today’s competitive market, business everywhere are gaining speed with online competition growing by the minute. What’s more, if your business is suffering from negative reviews, have the advertising and marketing experts apply their high-end skill and knowledge in getting the job accomplished with online reputation management done right… right away!
If you are interested and would like more information for online reputation management, then contact AGI Marketing Solutions today at (915) 590-7420 or visit our location at 1370 Pullman Suite G. El Paso, Texas 79936. CLICK HERE to visit our website!